FanVaultJerseys Turns a Passion for Sports Into a Business

When Jimmy Montalvo visited the North Valley BusinessSource Center, he arrived with a clear vision: transform his informal sports apparel venture into a legitimate and sustainable business. Selling jerseys and related clothing as a sidewalk vendor in Los Angeles, Mr. Montalvo had already experienced growing demand from friends, family, and sports enthusiasts, particularly during major sporting events such as the World Cup. Motivated by his goal of generating additional income to support his family and building a business with long-term potential, he sought the center’s assistance to formalize his operations and prepare for future opportunities, including the Olympics.

Through a referral to the Entrepreneurial Training Program, Mr. Montalvo gained access to specialized instruction in business planning, marketing strategies, human resources management, and access to capital opportunities. He enthusiastically committed to participating in workshops and completing the necessary licensing and permitting process to establish his business. With guidance from the NV BSC staff, Mr. Montalvo made meaningful progress toward formalizing his business. The consultant provided guidance on obtaining his Business Tax Registration Certificate (BTRC), annual reporting requirements, and establishing a Fictitious Business Name (DBA).

He also received financial management guidance on separating personal and business finances to strengthen his business credibility and prepare for future lending opportunities. The consultant reviewed California Seller’s Permit requirements, sales tax responsibilities, and the final steps for obtaining his StreetsLA Sidewalk Vending Merchandise Permit. Mr. Montalvo’s journey demonstrates how entrepreneurial determination, combined with the right resources and guidance, can turn a business idea into an opportunity for growth. With continued technical assistance, access to entrepreneurial workshops, and support in navigating business regulations, he is moving closer to establishing a fully compliant sports apparel business in Los Angeles.

The North Valley BusinessSource Center is proud to support entrepreneurs like Jimmy Montalvo as they build sustainable businesses, strengthen their financial futures, and create opportunities for their families.

You can follow him on Instagram - @fanvaultjerseys