Rooted in Wellness: The Business Breakthrough of Ancestral Awareness, Inc.

Andrea Gonzalez, owner of Ancestral Awareness, Inc., came to the BusinessSource Center seeking guidance to strengthen and expand her holistic wellness practice in Granada Hills. With support from Senior Business Advisor Hector Martinez, she incorporated her business, secured required permits, and developed an action plan focused on operations, compliance, and long-term growth. Andrea also participated in workshops to improve digital marketing and business processes.

As her practice grew, she received one-on-one financial guidance through ICON CDC’s access to capital services, including loan readiness support, lender connections, and assistance preparing financial documents. The center also helped her obtain the City of Los Angeles Business Tax Registration Certificate. With comprehensive advising and consistent follow-up, Andrea strengthened her financial profile, increased her business stability, and positioned Ancestral Awareness, Inc. for future expansion. She expressed gratitude for the support, noting that it has empowered her to plan confidently, grow her client base, and move toward hiring additional staff.